The basic Guide to Building quality links in Google's latest algorithm

 Google's latest algorithm

Have a website or blog, not just write it. But it also needs to maintain the quality of the content and build Web viability to be read by many people.

One way to increase this visibility is to build quality backlinks that can help robots and readers understand the context of the website page as a whole. Here's a simple guide on how to build a secure backlink and match the latest Google algorithm updates.

In the SEO process, we know the term backlink that is often applied to the website or blog. Backlinks are a way to help increase search rankings by pasting a single web page link on another web page.

Link Building to build E-A-T

Here are basic guidelines to note with regards to building backlinks.

1. Get to know the types of backlinks

Before applying backlinks, you should know which type is worth using for your website or blog. Not all backlinks are suitable and correspond to such content.

There are a variety of backlinks that you can use, such as contextual backlinks, link profiles, blog comments, to social media. Here is the understanding of each term above:

External Link vs Internal Link
Simply put, a link in a single web page can be divided into two categories. An External link means a link to a website page in another domain, while the internal link means a link pointing to another page within the same site (the page is in one domain).

Contextual Backlink
Contextual backlink means a link that resides on a site page that has a discussion relevant to the site that pinned it.

Link Profile
Link profile is a method of insertion of links through profile sites such as Linkedin profile, Ask. FM, or personal pages on campus sites, agencies, and such.

Blog Comment
The Ajax Blog method can be interpreted as adding an active link when commenting on someone else's site. However, this method is somewhat less effective considering the high indication of spam, relatively disliked by the site owner, and a relatively low click rate.

Social Media
Although most social media platforms add a nofollow attribute to the external link, in fact, these methods are still frequently used. The trick is to create a social media account and share a link from our site. The most common Platform for SEO Tujaun is Pinterest.

Each backlink has its own weaknesses and strengths. Of all the types of backlinks above, context is the most widely and supposedly the most influential.

In a single medium or site, not only can one backlink be brushed, it can be more, but not too much. For example, in one article, you can write down keywords that contain backlinks. For that, choose the type of backlink that is efficient and easy to attract visitors.

2. Effect of Backlink against Google engines

Before going deeper on the application of backlinks, you also need to know how to actually influence a link to the assessment of Google's robot robots.

Each website or blog has its own performance value. The better the authority of a website, the greater the positive influence of backlinks that exist on the page.

Therefore, link building techniques on the Web with high authority is one of the keys to success for your page to be ranked on top of Google search.

In doing link building, you should avoid a technique that is spamming. Google can give a penalty on websites that do not comply with the rules, such sentences are executed by Google Sandbox and Google Panda.

Penalty from Google indiscriminately, whether it is a user who is new or old. If there are a few mistakes, on the placement of this backlink, then Google does not hesitate to lower the rankings of your website or blog.

An easy example to avoid a penalty is to place a backlink naturally that is intended to help the user understand the information you are presented. Backlinks like these are also commonly referred to as contextual backlinks. Compared to backlinks from blog comments, social media shares, risk contextual link are spared from the penalty will be smaller.

Get to know Google EAT
EAT (Expertise – Authority – Trustworthiness) is a designation created by Google to define the needs of a page in order to be able to perform superfine in their search engine. More fully, you can see a reference to this on Google.

3. Preparing good Content

As SEO generally, quality content will remain the exact spearhead of a backlink. This is where you can convince the Peramba robot that the link you add is useful to the reader visible from the existing click Activity and the appropriate link placement.

Content Format that is usually most effective for link building activity is usually in the form of writing or SEO friendly article, it is causing the anchor in text writing can be modified easily. In addition, there are several other content formats that, if containing backlinks, will be hard to read by robots e.g. Flash files (. swf) or text inside an IFRAME.

Strive to build quality content with creative ideas. Content like this won't make the Web, visitors tired of reading it.

4. See the Range

Don't get stuck with one platform alone in building backlinks. Look for non-conventional channels that are right for you to add backlinks that are not only passing-Pagerank but can also bring quality traffic.

Among the proven effective platforms can help you get potential customers just by building backlinks is the number-answer platform, Quora.

Make the widest possible reach by placing backlinks across multiple different platforms.

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5. Update links

There are times when clicking on one of the backlinks, you will be redirected to a page not found or "Page Not Found/404 Not Found". If you've ever found this, it means backlinks on those sites are experiencing damage.

Damage or often called a broken link can occur due to several things. The cause could be because the domain or Web directory changed to the link typing error.

Broken links can affect the quality of SEO if not properly maintained. SEO rankings will be dropped due to search algorithms like Google will read that your site is less good.

Not just the links you place on other sites, but also the opposite. Other people's backlinks that utilize your site and pose broken links are also believed to decrease website performance.

It doesn't hurt once in a while to check the backlinks that were ever published when you changed the domain. It would even be great when replacing the domain, you immediately update the backlink.

For others who are using your site as their backlink technique, it is a pleasure to examine using online tools specifically to detect the presence of broken links. You certainly do not want if the website or blog that is already maintained in such a way will fall just because there is one broken link overlooked.

6. Join forums and similar communities

The Backlink turns out to be also effective when placed in an online forum in a proper way. The most common and crowded example is Kaskus. Kaskus has a forum room to discuss various things.

You can easily insert backlinks when incorporated in the Forum. Arguably, this is one form of promotion for those of you who are still beginners.

Creating threads on forums can bridge your website or blog with other account users. However, not all forums allow you to insert backlinks. Choose a forum that is considered safe and suitable for your niche website.

7. Promoting through social Media

Another form of promotion is through social media. The most frequently used social Media nowadays is Instagram and Facebook. Not even a few insert links in the text description in Youtube account posts as reference sources or referrals to be visited by viewers.

8. Utilizing Link Exchanges

In a business, there will be competition, either healthy or not. Healthy competition will not drop each other. Instead, they will exchange links to equally increase their visibility.

When you have established a familiarity and relationship with your fellow blogger or website users, the link exchange is quite potent. Especially if they already have a lot of followers and visitors.

Using a backlink system in SEO will be very beneficial if combined with existing corporate marketing strategy. For that, do link building as best as possible in this guide for your Web SEO influence to work optimally.

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